Since the beginnings of the business, investing in communication has always been one of our strategies. Our business philosophy wants products and success to be promoted though a complex system of actions: from advertising to events, from public relations to sponsorship activities like the Olympic Games in Barcelona '92 and the Italian professional cycling team.

The attention paid to the design of packaging and labels enabled the Cantina brand to become a household name in most markets.

Click here to discover some of the main stages in the history of the company’s communications.